Articles

Article Jan 21, 2026 3 minutes

How can you accurately analyse a client’s needs?

Develop your sales rigour and analyse customer needs effectively using a clear, personable and structured approach.

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How can you accurately analyse a client’s needs?
Article Dec 05, 2025 2 minutes

Sales curiosity: when market monitoring becomes a strategic asset

Curiosity, market intelligence and intuition: discover how these key skills transform sales performance and enable you to anticipate developments before taking action.

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Sales curiosity: when market monitoring becomes a strategic asset
Article Jul 16, 2025 4 minutes

Cognitive biases and decisions: when facts interpreted...

Explore the impact of cognitive biases on decision-making and develop the ability to identify them in order to enhance objectivity and improve the quality of your decisions.

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Cognitive biases and decisions: when facts interpreted...
Article Jan 21, 2026 3 minutes

How can you accurately analyse a client’s needs?

Develop your sales rigour and analyse customer needs effectively using a clear, personable and structured approach.

Read more Read more
Illustration of a grid with dots Article Jul 16, 2025 4 minutes

Cognitive biases and decisions: when facts interpreted...

Explore the impact of cognitive biases on decision-making and develop the ability to identify them in order to enhance objectivity and improve the quality of your decisions.

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Illustration of a Folded Grid Article Jul 01, 2025 7 minutes

Personality traits to cultivate (or avoid) at work

Which personality traits contribute to professional success? Discover the qualities to cultivate, those to avoid, and how to enhance your personal development to thrive in your career.

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Illustration of three folded papers, one with a pollchart, another with a grid and dots and the last one blank Article Jun 19, 2025 10 minutes

The best professional personality tests

Explore the top professional personality assessments, their key benefits, and how they support organizations in making informed talent decisions.

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Illustration of a man profile with glasses and a piechart Article Jun 04, 2025 2 minutes

Why use cognitive tests in recruitment?

Discover why cognitive assessments are essential in recruitment: they enable performance prediction, provide objective evaluation, and help identify top talent.

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Illustration of a pollchart grid Article May 28, 2025 2 minutes

MBTI vs Big Five: who has the last word?

Explore the strengths and limitations of the two leading scientific models used to assess personality in the workplace.

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Eye abstract illustration recruitment Article Mar 06, 2023 3 minutes

Recruitment: where does the key lie?

Find out how to prepare a hire by defining the need and assessing the right soft skills. Discover our tips and tricks to optimize your recruitment process.

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Human face profile ia illustration Interview Dec 07, 2022 3 minutes

When technology is used for recruitment...

The arrival of ATS (Application Tracking System), the digitization of HR processes and predictive algorithms... Technology has changed the recruitment business. Is it for the better or for the worse?

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Dialogue Bubble Grid Pop Blue Article Oct 12, 2022 5 minutes

4 tips to successfully interview after a soft skills assessment

Do you want to succeed in your job interview? Feel confident after a psychometric evaluation? Discover our tips and secrets to be prepared for recruiters.

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